THE MEDIATING ROLE OF PURCHASE INTENTION ON THE INFLUENCE OF CELEBRITY ENDORSERS AND SOCIAL MEDIA MARKETING ON PURCHASING DECISIONS AT FORE COFFEE IN MEDAN CITY.
| DOSEN PEMBIMBING | DEMAK CLAUDIA YOSEPHINE SIMANJUNTAK, S.E., M.M. |
|---|---|
| MAHASISWA | MARCO COLIE, EVELYN, MARIANI |
| ABSTRAK | Abstrak.pdf |
| DAFTAR ISI | DAFTAR_ISI.pdf |
| BAB 1 | BAB_1.pdf |